A new way to recycle your tennis shoes

Nike has been catching the green bug lately.

First, they've launched the Reuse-A-Shoe initiative where they accept all used athletic shoes (of ANY brand!) and downcycle them to become integrated into the surfaces of sports facilities. There's just something incredibly poetic about your old Air Jordan's metamorphosing into a basketball court.

Then they created a new shoe called the "Trash Talk", designed for Steve Nash (who I love), and available in stores, which is their first major effort on a sustainable shoe. It's more environmentally friendly because:

• "The upper is pieced together from leather and synthetic leather waste from the factory floor using zig-zag stitching.
• The mid-sole uses scrap-ground foam from factory production
• The outsole uses environmentally-preferred rubber that reduces toxics and incorporates Nike Grind* material from footwear outsole manufacturing waste.
• The Phoenix Suns’ colorways will have shoe laces and sockliners which use environmentally-preferred materials and will be packaged in a fully recycled cardboard shoe box."

Recy

Comments

[arduous]

Wow, cool!!